Clancey Design Distributor: Line Card
For every mechanical mechanism there’s a component that makes it happen, and Clancey Design Distributor sells those components. Their stock inventory is vast and when a need arises to create a component from scratch, Clancey provides custom-made pieces. While these components are essential in the world, they’re also often seen as commodities. Therefore, Clancey becomes their customers’ partner, rather than a vendor. This requires constant face-to-face communication. Clancey required a sales piece that could be left with customers – something large enough to showcase their vast product lines, yet small enough to fit in a pocket for quick reference. We designed a four-column line card unlike anything the competition was offering. It’s easy to read and features a creative touch. A latch, one of Clancey’s most popular products hooks the front to the back cover.