Search Engine Optimism
Search Engine Optimism is the practice by which you hire a search engine optimization (SEO) or website company and hope they do something good for your businesses search rankings. Read more »
copywriting
Content Writing Bootcamp for the Nonprofit
Paul Weber, Brenda Galloway and Laura Lake led a copywriting bootcamp at Nonprofit Connect October 5, 2011.
Copywriting and content strategy development isn’t easy, but in today’s marketplace it’s a necessity. Nonprofit organizations use content daily on websites, social media, newsletters, and fundraising communications. In our presentation we will be shared our knowledge on how to write compelling, strategic content. We showed attendees how to take a holistic view of their content strategy and make what they say stand out in their readers’ minds.
If you missed it, you can view our presentation below. Let us know if we can help you with your content strategy.
Tagged copywriting, nonprofit marketing
Congratulations, You May Already Be A Winner
Should you enter award programs for your business?
Should you hire someone to complete your award entry?
Sometimes you don’t even have to enter to win. So says a recent email from the U.S. Commerce Association. Read more »
Tagged 25 Under 25, Award Programs, copywriting
Content is Still King These Days
Quick, tell your entire brand’s story in 140 characters or less.
While you’re at it, fill that 140-string of characters with keywords that will make Google stand up and take notice.
Read more »
