Client : People to People International
Media : Application
Tip: Long format brochures often house white papers and other content of interest to a customer or prospect. Too often white papers are simply that, black text on white paper. We think that the simplicity of messages without images should be left to scientific papers and academic journals. And sometimes those would be more interesting with a graphic or two. Have something of substance to say to your audience? Give it the packaging it deserves.